The Cannes Film Festival marks its 70th anniversary with Chopard celebrating 20 years of partnership with the world’s most glamorous film event. From the Red Carpet colourful creations to the Chopard SPACE soirée, this is a partnership that continues to dazzle and impress.
To commemorate this double anniversary, the Swiss jeweller created an exceptional Palme d’Or with a cloud of diamonds adorning the precious Fairmined gold leaf motif. Chopard is expressing its deep-felt attachment to the Festival, while reaffirming its commitment to sustainable luxury. Redesigned by Caroline Scheufele in 1998 at the request of Pierre Viot, then President of the event, the newly interpreted trophy marked the start of a partnership that has been consistently reinforced over the years.
Since 2014, the Palme has been made from ethical gold certified Fairmined, affirming their determination to work towards a civically-minded form of luxury, respectful of people and the environment. Like stardust, diamonds sourced from a supplier certified by the Responsible Jewellery Council (RJC) sparkle on the iconic leaves. Designed in Chopard’s Geneva jewellery ateliers in 1998, the precious palm is every inch a High Jewellery creation. Made of 118 grams of 18-carat yellow ethical gold certified Fairmined, the Palme rests on a rock crystal cushion shaped like an emerald-cut diamond. This ultimate detail renders the trophy truly unique, since nature never yields two identical rock crystals. It takes the five artisans of the Geneva-based House no less than 40 hours of work to hand-craft the most coveted gem of the Festival.
Red Carpet 2017 Collection, Colourful Creations
The Red Carpet Collection unveiled each year at the Cannes Film Festival provides Chopard with a recurring opportunity to push beyond the limits of its art while expressing boundless creativity. This year, the Geneva-based Maison dazzled onlookers with its daring and vividly coloured creations that glistened on the famous red carpet. The Red Carpet Collection is a result of the special partnership between Chopard and Cannes, intended to adorn stars for their red carpet appearances. Cleverly blending ancestral skills and cutting-edge techniques, they take shape through a fascinating synergy between the various talents exercised within the House. This May, at the 70th anniversary, no less than 70 creations inspired by women were unveiled.
Caroline Scheufele’s dreamed up creations, with vivid colours, earrings and bracelets, were yet again the red carpet favourites, discreetly or distinctively accentuating a slender neck or a dainty wrist. The Collection offers modern and audacious interpretations, whether in terms of design or materials. Chandelier earrings, or round and supple models forming carpets of multicoloured fine gemstones, matched by broad cuff bracelets made of titanium featuring richly brocaded arabesque motifs. Rings adorned with coloured stones of all cuts and majestic necklaces round off this kaleidoscope ensuring a stunning celebration of 20 exceptional years shared by the world’s most prestigious film festival and the
Chopard SPACE Soirée
Each year, the Chopard soirée is one of the hottest tickets during the Cannes fortnight. Amid a supercharged atmosphere at Port Pierre Canto, Bruno Mars electrified the 600 or so guests, including superstar Rihanna, who attended the SPACE evening event. Chopard invited its guests such as Julianne Moore, Will Smith, Isabelle Huppert, Eva Herzigova, Rossy de Palma, Kendall Jenner, Sara Sampaio, Tina Kunakey, Phoebe Dahl, Bella Hadid, Thylane Blondeau, Latifa Arfaoui and many more for the Festival’s most eagerly anticipated soirée. Chopard co-president Caroline Scheufele said on this occasion: “The Cannes Festival is a must for Chopard. Each year, I seek to dazzle my guests by offering them an original and unforgettable evening.”
During the course of the dinner, served in a space shuttle, fashion models paraded past, adorned in the latest Red Carpet creations from Chopard and wearing clothes by Elie Saab, before being joined for the grand finale by supermodels Arizona Muse, Winnie Harlow, Isabeli Fontana and Petra Nemcova. The highlight of the evening was the unique moment that Bruno Mars set the Chopard SPACE evening on fire by singing Treasure, That’s what I like, Chunky and Locked out of Heaven. Pop superstar Rihanna, adorned in creations from the Rihanna Chopard collection, graced the soirée with her presence. The pumped-up party continued right through the night. Roederer and Grey Goose, who had created a cocktail specially for the occasion named “The Queen of the Galaxy”, joined Chopard in ensuring that this SPACE evening entirely lived up to its expectations.